Iloilo's most popular restaurant-export, Mang Inasal literally mushroomed all over the city and around the country overnight. Barely a decade old, it has established itself among one of the most recognizable chicken inasal restaurants in the country with around 50 branches and still growing.
In Iloilo City alone its has branches a few meters from each other and right beside fastfood chains and other similar restaurants. ( i.e also serving chicken inasal.)
From its enticing (very) large chicken inasal serving to its unlimited rice promo to its other less expensive dishes, no wonder it has an "SRO" crowd during mealtimes.